How To Grow Your Pinterest Followers Fast

Last updated June 9, 2025

How To Grow Your Pinterest Followers Fast

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Numerous bloggers and business owners make use of Pinterest to direct visitors to their sites and enhance brand awareness.

If you haven't begun using it yet, you might be missing out on a simple method to enhance your brand growth.

However, you might already be using Pinterest and you're probably examining your 0 followers and contrasting yourself with the over 200,000 followers that your competitors possess.

This can be significantly disheartening and I understand because I have experienced that.

It seemed as though I won’t ever escape the depth of non or very few followers.

I looked everywhere for this kind of article, seeking a person to provide me with that “secret formula” for expanding my followers on Pinterest.

Indeed, the Pinterest algorithm has undergone significant changes and it has been moving in various directions.

However, this does not mean that there aren't actions you can take to accelerate your growth and followers on the platform.

You can actually keep pace with the powerful Pinterest creators and even surpass them.

In this guide, I present my most effective strategies that have greatly helped me increase my Pinterest followers.

So, keep reading to increase your followers fast on Pinterest!

1. Make Better Fresh Pinterest Pins

In case your pins aren't receiving sufficient engagement or you observe a decrease in your website traffic, it could be the moment to “refresh” your pins.

Doing this will help you to grow your Pinterest followers fast.

When you produce an article and it doesn't do well on the Pinterest platform, it doesn't imply that nobody is interested in it.

It’s possible that your text font size was too small, or your headline lacked sufficient appeal, or your picture didn’t differentiate itself enough.

So you have to create new pins!

Even, you ought to have a minimum of five pins for every new blog post to increase your chances of exposure and allow you to understand what appeals to users the most.

Also, observe your competitors and seek inspiration from individuals in different fields.

Then, experiment with various types of pins. This experimentation will assist you in determining what actually works.

And ensure to revamp old pins also.

Pinterest considers previously posted content as “fresh” when you post a fresh pin for it.

Additionally, ensure you are utilizing Canva to create your pins.

It's simple to use, free, and the top resource available for most Pinterest creators.

The premium version is quite budget-friendly and offers you full access to a lot of stock images to use for your pins.

2. Post Unique Pins

When trying to grow your Pinterest followers, it’s advisable to avoid using generic stock images.

Rather, Pinterest users look for fresh concepts and distinctive pins on the platform, and images that align with their desired aspirations.

So, when sharing content, ensure it is original and distinctive, emphasizing innovative and recent elements.

This will ensure user engagement with your content and increase their likelihood of following you.

3. Pin at Optimal Times

Apart from regularly pinning high-quality pins, it’s crucial that you're pinning when your target audience is engaged in order to gain many followers fast.

The peak activity hour on Pinterest typically occurs at approximately 11 pm.

Also, most of the pinning occurs from midday to midnight.

So, develop a strategy to share content on Pinterest's peak activity periods to guarantee your pins attain the greatest reach.

4. Pay Close Attention to Your Engagement

On Pinterest, engagement and traffic are more significant than followers.

So, set aside the goal of gaining numerous followers for a while, and concentrate on making the most shareable and finest content possible in order to get more engagement.

The greater the engagement your pin receives, the more Pinterest's algorithm will keep showing it in search results and users' feeds.

Also, the greater the engagement and shares your content has, the greater number of followers you'll attract.

So, concentrate on ensuring your pins on Pinterest stand out amidst the vast collection of pins.

This will aid your content in becoming "viral", which essentially signifies that the Pinterest platform is increasing its exposure due to the fact that users are very passionate about it.

5. Utilize Rich Pins

Once you have verified your website on Pinterest, you can configure Rich Pins, which provide additional details to your pins.

Also, Rich Pins provide users and your prospective followers with more details that can assist them in determining if they should start following you.

The three kinds of Pinterest rich pins are:

Product – Provide details on availability, pricing, and information regarding the product.

Article – Include the article's title or headline, description, and writer of the article.

Recipe – Add a title, portion size, preparation time, rating, ingredients, and dietary preference.

In order to start making use of Rich Pins, you'll have to incorporate meta tags into your website.

Then, once you have included meta tags on your site, input the URL link of any of your properly formatted pins in the validator for Pinterest Rich Pins.

If all goes smoothly, you will receive a success notification.

6. Add Keywords to Your Profile Name

In case you haven't yet optimized your Pinterest profile name, you're losing a valuable chance to increase the number of your Pinterest followers.

Similar to other search engine platforms, Pinterest utilizes keywords to assist users in locating the content they seek.

So, considering this, incorporating suitable keywords into your name will assist your potential followers in locating you with greater ease.

7. Include Pinterest's Follow Button in Your Website

It's wise to consider gaining followers on Pinterest as soon as possible.

And incorporating a Pinterest Follow Button on your site is among the simplest methods to achieve this.

You can get a follow button for Pinterest using Pinterest’s widget creator.

Alternatively, you can utilize a WordPress tool to incorporate Pinterest follow button into your WordPress site without inserting code.

8. Use Tailwind Analytics to Monitor Your Performance

Pinterest offers its own analytics tool, but I find it quite inadequate when compared to the analytics Tailwind provides.

Tailwind Analytics displays the pins that are performing strongest, which boards exhibit the greatest levels of engagement rates and virality, and many more insights.

You can likewise monitor your growth in followers with Tailwind (since that's your purpose for being here).

Then, when you have identified the boards that are achieving the highest and receiving the best interaction, you can start pinning frequently to these boards to boost your visibility.

You’ll even be able to access Tailwind Tribes and Tailwind's scheduling tool.

9. Create Board Sections

Board sections are another useful option available on Pinterest.

These board sections can assist you in arranging your boards into designated subcategories.

For instance, if you had a broad category named USA Travel, you could create distinct board sections such as California Travel, Florida Travel, etc.

By incorporating sections into your boards, you'll simplify the process for potential followers to check out your content.

Furthermore, due to your efficient board organization, they're more inclined to start following you.

10. Follow the Followers of your Competitors

It's hard to gain Pinterest followers if you simply wait for followers to come to you.

So, a strategy to boost your follower count is by following the followers of your competitors.

Simply click on your competitor's profile and take a look at the users who are following them.

Since you share comparable content, it’s very probable that they will also follow you.

11. Schedule Your Pins

Not everyone is inclined to stay awake throughout the night to share Pinterest pins at the best times.

Fortunately, you can utilize scheduling tools to plan pins ahead of time.

The top scheduling tools that you can use are Tailwind, Buffer, and Hootsuite.

12. Utilize Tailwind Tribes to Expand Your Reach

If you are beginning with Pinterest traffic, a very effective path to gain more followers and views is making use of Tailwind Tribes to boost your content.

And if you haven't started using it yet, I'm here to inform you that it's the best for Pinterest growth.

Tailwind Tribes is essentially a collaborative community that enables your content to be shared by other users in your blog niche.

It's fundamentally a swap of shares.

For each pin you add to your tribe, you must also share one in exchange.

A few tribes possess somewhat varying regulations, yet that is how it functions for the majority of tribes.

And if you make excellent pins, they'll be distributed more frequently.

Indeed, Tailwind Tribes is an excellent resource to expand your audience on Pinterest!

13. Use Pinterest Ads to Boost Your Pins

In case your brand allocates a budget for marketing, it’s beneficial to explore Pinterest Ads.

Pinterest Ads can greatly assist you in showcasing your content to a larger audience.

So, as soon as your organic pins begin to gain some popularity, you can utilize Pinterest Analytics for identifying the highest-achieving pins.

Then, you can subsequently advertise these pins to reach new prospective followers and audience.

Promoted Pins appear in Pinterest's feed similar to standard pins and they will be shown to a significantly larger number of people than the non-promoted pins.

With Pinterest Ads, you can acquire a lot of fresh Pinterest followers.

14. Join Group Boards

A Pinterest user can set up group boards that permit several other users to join and pin to.

So, why not start collaborating?

Often, the board's administrator will provide guidelines for participation. Also, you can feel free to directly contact them with your inquiry.

You might even consider creating your own niche group boards, and in the joining instructions, you can specify that users are required to follow you in order to gain access.

Through this, you will gain many Pinterest followers quickly.

15. Pin Consistently

Gaining traction and reach on Pinterest for whatever you post requires time.

In contrast to Facebook, Twitter, and Instagram, your Pinterest content grows in reach as time goes by.

This indicates that you should consider a long-term approach and post regularly for many months to observe an increase in followers, engagement, and traffic.

Pinterest itself asserts that this remains the finest method to gain followers and expand your audience.

16. Avoid Follow/Unfollow

Follow/unfollow or follow-4-follow strategy works quite well on Instagram, however, on Pinterest, it's an utter squander of time.

Though you will gain a few followers at first, they will end up unfollowing you after a short while.

Then, you'll want to start unfollowing them too, and Pinterest can punish you for doing that.

You can face a block or suspension since Pinterest doesn't like this.

They link it to “spammy” or “unusual” actions.

Pinterest strongly detests spam, and they have a reputation for flagging accounts for much less than that.

So, I wouldn't even think about follow/unfollow if I was in your position since it isn't worthwhile.

Even, your followers will not be dedicated because they did not follow you out of fondness for your pins.

They just followed you as a result of you following them first (which merely appears foolish when you reflect on it).

So, refrain from doing so.

17. Create High-Quality Pins

As stated by Pinterest, high-performing pins exhibit multiple features.

They are high-quality, gorgeous, fascinating, and practical.

Therefore, while creating your pins, you ought to consider those factors.

And the simplest approach to begin is to make sure your pins remain of the best quality.

18. Use the Recommended Size for Your Pins

You should ensure that your Pinterest pins have the ideal image dimensions.

As numerous Pinterest users utilize Pinterest on mobile devices, vertical images create a more significant effect.

That being said, avoid making the images overly lengthy, such as infographics.

The right proportions are 2:3, equivalent to 600 pixels in width and 900 pixels in height.

Also, to ignite prompt action and curiosity, you can even experiment with videos that clearly distinguish themselves from even the finest pictures.

By utilizing these strategies, you'll establish your business as one offering superior quality material that numerous users will always seek for motivation.

Also, consider utilizing a platform such as Canva to generate stunning visuals effortlessly.

19. Include Pinterest's Share Button in Your Site

Incorporating Pinterest and other social media buttons into your website is a really great idea.

With the share button, visitors to your website can effortlessly share your content straight to the Pinterest platform without exiting your site.

Some social media sharing button services even let you display a count of the total shares.

20. Engage Well With Popular Pins

A simple method to gain Pinterest followers is to engage with trending pins.

Fortunately, the Pinterest feed is regularly refreshed with fresh pins, providing ample inspiration.

So, go ahead and examine your feed and note down recurring similarities and themes.

Then, you can implement those concepts in your own pins.

If you wish, you can also re-pin engaging pins to your boards and add comments on them.

However, don’t become overly excited.

Excessive comments occurring simultaneously can be viewed as spammy, resulting in a higher number of unfollows compared to follows.

21. Don't Forget to Verify Your Site

To enhance the credibility of your pins, ensure you claim and verify your site on Pinterest.

The process to verify a site involves inserting a simple HTML tag.

In case your site is built on WordPress, you can confirm your website using WordPress plugins such as AIO SEO.

Simply paste the given HTML tag in this plugin and it'll place the code in the correct location on your website.

22. Optimize Your Account on Pinterest for Search

This strategy is one of the most effective on this list for increasing Pinterest followers.

Optimizing your pins for search also remains the fastest method to boost your exposure, audience, and influence on Pinterest.

In contrast to Instagram and Facebook, users inform the Pinterest platform precisely what they wish to see using specific keywords.

So, what steps can you take to increase the visibility of your content?

You conduct keyword research in order to discover which keywords Pinterest users are looking for.

Actually, there are numerous keyword tools available for bloggers, but you may simply make use of the search function on Pinterest.

When you enter a keyword into Pinterest's search bar, it will also propose other related keywords that users are looking for.

Incorporating these keywords into your pins will assist in making your content discoverable and enhancing your visibility on Pinterest.

Also, you ought to incorporate trending keywords in your image text overlay, pin descriptions, pin titles, board titles, and board descriptions.

Enhancing your board descriptions and titles for search ensures that they're more easily discovered, resulting in more followers for your boards.

23. Plan Holiday Pins

Users on Pinterest are recognized for being highly engaged during the holidays, and Pinterest states that reaching pinners early may lead to a sales increase of more than 6%.

So, start creating seasonal-focused content early that includes relevant keywords, hashtags, and descriptions.

If you delay in planning and scheduling holiday pins, you might forfeit the chance to gain more Pinterest followers and increase your sales.

24. Do a Giveaway Contest

After identifying Pinterest users well, you can begin to put into action strategies to boost your followers on the platform.

And among the fastest and simplest methods to achieve this is to host a giveaway competition.

Conducting a giveaway has several reasons why it is a great method to increase your Pinterest followers.

First of all, Pinterest’s very engaged user community is always eager to participate in interactive initiatives such as competitions, resulting in significant engagement for your account.

Also, a giveaway competition will successfully present your business to fresh audiences, especially if you engage users by sharing motivational content.

Furthermore, if you’re starting a new promotion or product, contests are an economical method to showcase your products to a wider audience and expand your visibility on Pinterest.

You can even invite your target audience to create new boards or contribute pins as part of the competition.

25. Make Your Board Titles SEO-optimized

While refining your Pinterest boards for search, remember to pay attention to your board title.

Always strive to give your boards precise and SEO-optimized titles and also write an SEO-optimized board description.

Then, in addition, it's important to incorporate keywords into your board title, alongside hashtags as well.

26. Pay Close Attention to Creating Amazing Content

This must always be your primary consideration, and you will see followers coming and they'll totally adore you.

You probably didn't know that when Pinterest delivers content inside your feed, a portion of the content originates from the people you're following.

Thus, followers are very important. But do you realize what is far more important? Your content.

So, you should concentrate on sharing the highest quality content on Pinterest. That is your secret formula for quick followers.

27. Understand Pinterest Users

Another great way to get Pinterest followers is to gain more insight into Pinterest’s users.

That will assist you in determining if the Pinterest platform is the ideal platform for your marketing endeavors.

Ultimately, if your target audience isn’t engaged on the Pinterest platform, your content will not yield the desired outcomes.

You should note that the majority of Pinterest users are female, and the platform engages a larger number of women in the USA compared to Instagram, Twitter, and Snapchat.

Also, approximately 50% of Pinterest's users are located in the United States.

Armed with all this information, creating unique Pinterest content becomes much simpler.

28. Make Your Pin Descriptions SEO-optimized

Technically, Pinterest functions as a visual search engine, and similar to any other search engine, your content must be tailored to enhance your performance in search results.

So, when pinning your content, it's advisable to craft pin descriptions that encompass relevant keywords.

You'll discover the appropriate keywords by:

Typing several words into Pinterest's search box and noting the suggestions.

Observing the bubbles of keywords that appear in the header section of the search bar.

Reviewing accounts associated with yours and examining the key terms they employ.

Final Thoughts

It isn't actually difficult to gain a lot of Pinterest followers but just understand that some effort is required.

If you found this article helpful for increasing your Pinterest followers, do not hesitate to leave me a question or comment below!