How to Get Started on Pinterest: The Best Pinterest Guide for Beginners

Last updated May 29, 2025

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I have not seen a better place to boost your traffic, grow your blog, and draw in your desired audience than Pinterest.

The reality is that after setting up everything, you can allow your account to keep on running easily.

However, starting your account may be kinda difficult.

Thus, here is my guide for newbies looking to learn how to begin with Pinterest. Keep reading to discover more!

Why Should You Use Pinterest?

If you're completely new to Pinterest, you might be curious about how a platform that focuses exclusively on images can drive visitors to your blog posts.

Me too, at the beginning, I didn't realize the effect it could have on the growth of my blog.

What you should understand is that each and every image that is attached to Pinterest redirects to the site it originated from, whether it's a blog, an online store, or something similar.

For instance, have you clicked on a most tempting image to discover the recipe? Pinterest operates precisely in that manner!

However, beyond being just one of the social media platforms, Pinterest functions as a visual search engine.

This indicates that by incorporating keyword-filled and relevant descriptions in your profile and your pins, it is more prone to be discovered when another person searches on Pinterest for inspiration.

The whole process is rather straightforward: you set up a Pinterest account, then you enhance it so it can be easy to discover by users.

You create pins and link them straight to your own blog posts while you remain engaged on the stage.

I will detail each step as thoroughly as I can in this blog post.

I'll explain everything, from opening an account and arranging your boards to designing graphics for Pinterest, choosing board covers, and developing a pinning plan.

So, if you are just starting out on Pinterest, you'll get a detailed guide here outlining each step of building a Pinterest profile that attracts traffic and brings in daily visits to your blog.

Step-by-Step Guide to Successfully Getting Started on Pinterest

1. Create a Pinterest Business Account

This first step is quite simple. Just visit Pinterest.com and set up an account using your current Google account.

Make sure to write your account password down because you may need it later.

Then next, you should enter more information about yourself in the “Settings”, for example, your account name, description, website, etc.

Ensure you incorporate keywords into your account.

Rather than just using the title of your blog or providing your name as the account's name, also consider adding another specific keyword.

If you write a blog on USA Travel, you can write your name like “BLOG NAME – USA Travel Tips”.

This not only assists you in being discovered but also enhances Pinterest's knowledge of what you represent so they will suggest your boards and your profile to others.

Also, people who randomly encounter your account won’t need to waste hours figuring out what you are pinning about and whether they ought to follow you.

This enhances your likelihood of being discovered by the appropriate individuals.

In fact, this stage is very crucial for enhancing the likelihood of your pins flourishing among a multitude of numerous pins and the success of your account.

Also, transitioning to a Pinterest business account provides you with access to important data and insights regarding your account.

Then, moving forward, the next section in this step involves verifying your website.

Remember that at the initial phase, you were requested to add your website to your profile information.

This will make it appear openly on your profile and potentially drive traffic to your blog from users who discovered you and appreciated what you pinned.

So now, Pinterest wants to verify that you truly own the website.

Therefore, go ahead and verify your website and ensure you follow the directions given by Pinterest accurately (including particular guidelines for various kinds of blogs).

Then, the final section in this step, and among the most crucial, is to allow for rich pins.

To accomplish this, you need to submit an application for them once you have verified your site.

Pinterest typically grants approval to all users quickly (you can be authorized immediately or you may need to wait several days).

Rich pins always stand out in the Pinterest feed as they highlight your pin title in bold.

2. Start Designing Your Pins

Now your account is fully set up, the next thing you need to do is to start designing pins that will direct to your posts.

Even when you lack design skills, you can easily create templates and pins in various ways.

I suggest making use of Canva to create your pins.

It’s available at no cost and provides various templates that you're free to customize to suit you.

I always use Canva to make between 8 to 10 visuals for each blog post linking to the genuine article to enable my blog audience to share or save the article on their personal Pinterest accounts and visit my blog.

I own several unique templates which I designed myself and utilize at various times.

At times, I maintain a uniform appearance and similar colors to ensure that users can effortlessly spot my pins.

Always ensure that any pin you design is long and that the text overlays are easily readable.

Then, to upload a pin, click on the + icon on your profile, then add the image pin you designed together with your pin title, the URL to which you wish to direct people after they click, along with your pin description that will enhance its likelihood of appearing in the search results.

3. Organize Your Boards

To ensure your Pinterest account is completely set up, it is important to create and organize your boards.

You can actually create as numerous boards on Pinterest as you desire.

However, I suggest beginning with approximately ten boards that pertain to your audience and account.

My blog focuses on Pinterest marketing, blogging tips, SEO, and digital marketing.

So, I made boards focused on these subjects and a few additional topics that would be appealing to my audience.

I keep some personal ones private to maintain my account's cleanliness and to ensure that users understand the reason for following me.

Then, after creating your boards, you should pin a minimum of 10 pins to each of them (this is a solid point to finish your Pinterest account, and remember to assign cover images to all the boards).

Certain people enjoy designing their cover boards and ensuring they all appear identical by simply incorporating text overlays with the board title, in order to create a highly branded account appearance.

Without a doubt, your account must reflect you, what you know, and your blog.

That's the reason it is crucial to create boards on the specific topics you write on.

Also, your account must guide users to your blog content. Even, you can create anchor boards.

This stands as a board designated solely for pinning your personal content. They all direct users to your articles and website.

I recommend making an anchor board even when you haven't designed the pins to include in the board yet.

Even, if you write about four primary subjects, you can create 4 anchor boards.

In this manner, people can effortlessly explore your content according to their personal interests.

Then, before you proceed to pin content onto your newly established boards, ensure you include a description for each one of them and add important keywords, since, as I mentioned, Pinterest functions as a top search engine.

It must understand that you focus on what others are looking for.

Consider incorporating the keywords into a phrase like “Advice for newbies on Pinterest aiming to boost their accounts" instead of enumerating them consecutively.

Then, once you've made your boards, seek out and join 10 collaborative boards at least that have a stable follower count.

If you have a fresh account, even a small group board is still beneficial to join.

However, ensure they relate to your blog's niche since you'll want to include your pins in the boards.

4. Develop a Successful Pinterest Strategy

Since you now have everything set up, you can move on to this step.

Although your pins can be discovered easily since you placed keywords right in the appropriate spots, you also aim to provide them with a lift.

To simplify the whole process, you must develop a strategy for Pinterest that is effective for your account and content.

I usually repin and regularly share my pins in my group boards, then I follow others in my field, and I also utilize Tailwind tribes.

Being active is very crucial on the Pinterest platform and also sharing other users' content.

However, it is equally crucial to promote your personal pins to connect with your current and upcoming followers.

You must determine whether you have enough time to carry this out every day manually or whether putting money into a scheduler will be a more effective option.

I signed up for the Tailwind free trial and everything is automated now, so I only dedicate few hours per month to selecting content for upcoming weeks.

No doubt, a significant amount of trial and error may come up when developing your strategy for Pinterest but don’t hesitate to always make the necessary tweaks and changes.

Also, monitor your analytics all the time and remain consistent.

Conclusion

Many people find themselves confused when getting started on Pinterest and trying to develop an effective strategy.

It also took me some months to grasp how everything works, before I started getting visitors from Pinterest.

Now Pinterest serves as my primary source of traffic.

In this article, I have explored what is effective and what isn't, allowing you to begin on the right path and obtain faster results.

This guide will not only refine any errors you might have made with your account, but it'll also assist you in creating a powerful strategy.

Also, if you prefer to avoid months of error, I strongly suggest investing in one of the Pinterest courses.

Apart from simply instructing you on how to start using Pinterest, this Pinterest course provides you with an in-depth exploration of the best tactics that are precisely what you require to boost your account.

So, go ahead and elevate your Pinterest account with unique tactics that others aren't revealing for free.