How To Explode Your Blog Traffic With Pinterest
Last updated June 6, 2025
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When I first started my blog, nobody was aware of its existence and I wasn't getting any traffic.
During that period, I didn't know about using Pinterest for blog traffic and was solely using Pinterest for saving visual boards for home decor and wedding ideas.
However, as soon as I immersed myself in understanding how to utilize Pinterest for blogging, my blog traffic began to surge.
This article will reveal precisely what actions I took to increase from a mere 120 monthly views to above 150,000 views each month.
Indeed, utilizing Pinterest for a blog is an excellent method to attract visitors.
Almost every pin you encounter on the Pinterest platform is guiding you to a person's blog, product, or YouTube channel.
You definitely know that attracting visitors to a new blog and even a well-established one is a challenging task to accomplish.
And this is where Pinterest steps in!
Most of my visitors originate from Pinterest. Even when I don't regularly update my blog, my traffic remains steady, thanks to every pin I’ve released so far.
Therefore, if you own a blog, it's important to start using Pinterest now.
You probably didn't know that Pinterest stands as a search platform, not just a social networking site.
This implies that people typically do not visit Pinterest merely to browse through the feeds.
They make use of the Pinterest search bar in order to find an answer to their question.
This is precisely why utilizing Pinterest for driving traffic to your blog is truly an excellent choice.
These are the strategies I use to explode my blog traffic using Pinterest!
1. Create New Boards
You need to establish new Pinterest boards for what you are writing about on your blog in order to boost your blog traffic with Pinterest.
Ensure that every one of the new boards has a description and title that includes keywords you believe users will use to search for pins similar to yours.
And ideally, you should create several of these boards where you can distribute your pins.
Pinterest's algorithm incentivizes you for sharing your content across various boards, so far as you refrain from committing extreme or spam-like actions.
So, exercise caution when repeatedly pinning a particular pin to one board.
2. Make Use of Pinterest Trends
This is a very important tool for discovering trending Pinterest keywords.
While utilizing this tool, you're free to look up terms, though not all information you search for will be accessible, so you might need to do a bit of experimentation.
If you succeed in locating any keyword, a chart will display the amount of that phrase that is looked up at various times throughout the year.
However, since it doesn’t truly provide keyword volume but merely orders them from 100, it may not be the most beneficial option available, yet it is still something!
Also, the tool is ideal for determining the optimal times for posting holiday pins.
It even provides you with "Related trends" and additional keywords that users are looking for.
3. Use Tailwind to Boost Your Blog Traffic
Tailwind stands as the sole authorized external Pinterest scheduler.
This signifies that you may create every pin you need to attach to your boards on Pinterest for the upcoming month and subsequently make use of Tailwind to configure them to be added to your boards throughout the month while you're resting or doing other tasks.
I usually dedicate approximately 1 hour each month to organizing pins directly on Tailwind to ensure I maintain a consistent flow of content on my Pinterest boards all month long.
In fact, Tailwind has played a very crucial role in quickly boosting my views on Pinterest and blog traffic.
And what I like best about the Tailwind tool is its “intelligent scheduler”, which is aware of my preferred pinning times, as Tailwind is connected directly to my account on Pinterest.
So, I allow Tailwind to examine my data and highlight the best times.
You can test Tailwind at no cost and schedule as many as 100 pins.
For me, it is a worthwhile investment since it saves me a significant amount of time.
4. Create Eye-Catching Pins
Pinterest stands as a visual discovery tool, meaning that stunning and eye-catching pins are prone to being seen and repinned more.
And you also ought to generate a minimum of four pins for every blog post.
Even, designing 10 eye-catching pins for one blog and then pinning them at different times will benefit you.
Pinterest informed us recently that they encourage users to upload new pins constantly, and creating several pins for a blog post is a simple method to achieve this.
When trying to create eye-catching pins, experiment with fonts and colors to discover the ones that attract Pinterest users the most.
Also, it’s important to include your site link on your Pinterest pins to prevent pin theft.
You probably didn't know that some people take other users' pins and subsequently direct visitors to another website.
So, ensure you include your website link on your pins, and the perfect location for that is your pin’s top or base.
Then, remember to always generate only vertical pins and refrain from generating horizontal pins. Pinterest prefers vertical pins.
The ideal dimension for a Pinterest pin is 2:3 — for instance, 600px in width by 900px in height, and Pinterest trims any pins exceeding 1260px in length.
This implies that any pin that is longer than 1260 px will just be visible when someone taps on it for a detailed view.
5. Become Part of Tailwind Tribes
These Tailwind Tribes resemble group boards, however, they are much simpler and better to use.
After becoming a member of the Tailwind Tribes community, my Pinterest monthly views and blog traffic exploded.
Before joining Tailwind Tribes, I was part of some Group Boards but these Group Boards were not very active or were filled with spam pins which negatively impacted the board's performance.
However, with Tailwind Tribes, everything changed.
Tailwind Tribes stand as communities on Tailwind that enable you to repin alongside other users, and every Tailwind Tribe possesses a unique set of regulations.
The majority of them need you to re-pin at least one pin of another member prior to adding your own pin.
What I love most about these Tribes is there are tons of them and you can participate without seeking permission first.
This removes a great deal of the trouble linked to finding and applying to join Group Boards on Pinterest.
Additionally, based on my experience with Tailwind Tribes, you don’t receive the same irrelevant and spammy pins that I observed on various Group Boards.
You can experience Tailwind Tribes at no cost, granting you entry to 5 Tailwind Tribes along with 30 uploads of your pins each month.
Right now, I’m using the unlimited membership of Tailwind Tribes so I can upload unlimited submissions monthly.
Tailwind Tribes indeed has allowed me to significantly boost my traffic quicker than I would have done by myself.
6. Spend Time on the Pinterest Platform
Pinterest desires us to utilize the platform to interact with various content.
So, because of that, I log onto Pinterest every day and pin a handful of appealing pins that appear in my feed.
Then, I make my way to my various group boards and repin content from other users.
7. Ensure You Use a Business Account
Prior to proceeding further, you must ensure that you're using a Business Account on Pinterest.
You have the option of creating a new business account, or in case you own your personal account with some followers, you can change it to your business account.
I had my personal Pinterest account with several pins, boards, and followers, then I decided to switch to a business account.
8. Add Keywords To Your Pinterest Pins
Given that Pinterest functions as a visual search engine, it is essential to always use keywords, especially in your descriptions and titles.
This will aid in making your pins discoverable on the Pinterest platform.
So, anytime you publish a fresh blog article and design pins for it, also generate pin descriptions that include pertinent key terms.
You may even include hashtags in your pins' descriptions, though I’ve received varying feedback regarding whether hashtags really enhance the discoverability of a pin.
Then, you should also utilize Pinterest's search feature to assist you in finding useful keywords.
You just need to enter a keyword into the search box and Pinterest will give you relevant, appropriate keywords.
Without a doubt, Pinterest's search bar is very excellent for researching keywords for free.
Then, after you've identified all your account keywords, you can begin incorporating them into your account.
These are the places I suggest putting the keywords:
Account Name
Numerous Pinterest users incorporate keywords into their Pinterest account names.
I too add relevant keywords to my account name and even profile description, since the keywords represent what I aim to start ranking for, and typically what I discuss.
Board Title
The keywords for a board title should be more specific since you will have many boards.
Also, each board should correspond to a single topic.
Then, ensure it is sufficiently expansive to accommodate multiple pins while maintaining clarity tailored to the keywords users are looking for.
Board Description
You can accommodate multiple keywords in the description of your board.
However, exercise caution when doing this because you don't want to simply stack on keywords anyhow - Pinterest views that as keyword filling.
So, ensure the description flows naturally, employing complete sentences to clarify the content.
Pin Titles and Descriptions
In your Pinterest pin title/description, it is necessary to include the exact keywords you need that particular pin to achieve a ranking for, and the pin ought to be pinned right to the boards that suit it best.
Bio
You have to also optimize your Pinterest bio with relevant keywords.
In your Pinterest bio, you should indicate to others what you usually do and who you’re.
For me, my bio mentions both my account on Instagram and my blog.
9. Activate Rich Pins
Rich Pins on Pinterest are simply pins that display your website's name and photo thumbnail right beneath the pin.
After you activate Rich Pins – an action that only needs to be performed once – that information will start appearing whenever you or someone else pins an image from your site.
Pinterest's algorithm prefers Rich Pins, therefore you ought to activate them immediately.
Pinterest has provided thorough guidelines on enabling Rich Pins, and I successfully configured Rich Pins for my site without needing to request assistance from anyone.
10. Ensure You Pin Every Day
Having optimized your profile and crafted stunning pins, you need to start pinning on Pinterest every day and remain engaged on the platform.
Staying engaged refers to a combination of adding your own personal pins to your boards, adding your pins to Tailwind Tribes and Group Boards, and adding other users' relevant pins to your boards.
I began by saving around 10 pins daily, which consisted of my pins and pins from others, and then I increased it gradually over time.
However, I understand that you have too much on your plate to be pinning several times each day.
I am also very busy as well and that's why I always make use of Tailwind to ease up my work, just like I stated earlier.
11. Don't Forget to Claim Your Site
It's very important to claim and verify your site on Pinterest, and after doing that, your profile pic will appear alongside any pins originating from your website.
You will likewise have the chance to find out the number of views that the pins associated with your site are receiving.
That data is extremely beneficial when your pins begin to gain visibility.
You will discover which of the pins you created are drawing the most attention.
Then, you can examine them to understand why those specific pins are working most effectively, and hopefully duplicate them to boost traffic to your blog posts.
12. Reorganize Your Old Boards
If you want to change a current Pinterest personal account to a business account, I strongly recommend that you do not delete your older pins.
In fact, Pinterest penalizes users for deleting too much pins.
So, you can rather set up a board for “Old Pins” and make it a private board, then subsequently transfer all those outdated and unimportant pins to the board so that they're not diverting your fresh Pinterest audience.
Next, review the rest of your boards and verify that each of them features a board description and a board title.
Since Pinterest functions as a visual search engine, it's essential to incorporate keywords into your boards in order to enhance the chances that users on Pinterest will discover your content while they are exploring the platform.
13. Join Pinterest Group Boards
Group Boards on Pinterest are a powerful method to share your content and you can join without any cost.
These Group Boards enable you to showcase your content to a larger audience and not only your followers.
Every Group Board on Pinterest has specific guidelines, but the majority include a 1:1 rule for pinning.
This rule means that you can pin anyone of your own pins in the Group Board, but in return, you are required to share the pin of someone else from that Group Board to any of your own boards.
This indicates that your pins will be visible to the contributors and followers of that particular Group Board.
However, note that you shouldn't be part of just any Pinterest Group Board.
You should only join the Group Boards that are relevant to your blog niche.
Then, another thing you should take note of is that Group Boards may be hard to join when you're still starting out on the platform.
Due to the fact that a business account on Pinterest shows monthly views publicly, it will be more difficult to enter Group Boards without a significant number of views.
14. Consider Pinterest a Search Engine
You need to shift your perspective regarding Pinterest and understand that Pinterest isn't one of the social media platforms, it's a visual search engine platform.
Users visit Pinterest to conduct visual searches for information.
Thus, your primary aim on Pinterest should be to simplify the process for users to discover your pins anytime they are exploring the platform for the information they require, and to make them click to your website.
Shifting my perspective regarding what Pinterest actually is helped me increase my monthly views on Pinterest greatly.
15. Feature Your Top Board
You have the option to feature your newest pins, one of your boards, or pins that others have saved from your website.
Setting up featured boards is actually very simple.
Edit your profile in Pinterest's app by tapping the pencil icon on your profile, then select the pins or boards you wish to feature at your profile's top.
Conclusion
If you correctly use Pinterest, you will explode the traffic on your blog.
The aim here is having you appear in searches and get you noticed by the greatest number of users, and then draw traffic to your website for users to view your content.
Go ahead and excel on Pinterest!